When owning your own business, it is easy to see it through rose-coloured glasses, and sometimes it can be hard to put yourself into the position of the customer and think about what would attract you to go into your business, and even more so, make a purchase.
Creating a beautiful interior space is hugely important for your business, as you want to make sure that when they are there, they are comfortable, aesthetically pleased, and in beautiful surroundings. However, often businesses are more focused on the interior than the exterior, which can stop customers from even getting the chance to see inside your business because your shop front isn’t up to a great standard.
When a customer looks at your shop front, the aim is to draw them in and how that is done is by the appearance of what they can see in front of them and is what can make you stand out amongst other businesses.
There are many reasons why having a shop front that is up to a high standard will benefit your business, including:
A Great First Impression
A customer’s first impression of your business can dictate their whole overall experience with you, which will in turn make it more likely that they will return to the store as well as tell other potential customers about your business.
As well as this, having a shop front that is painted to a high quality standard is more likely to bring in new walk-in customers and attract people into the store, which can be a crucial part in maintaining a steady income through consistent new business.
Competitive Edge
Having your own business comes with many challenges and a common one among many industries is trying to stand out from your competition. Having a well done exterior on your business could be what makes your business stand out from the competition.
Employee Moral
We all know that a beautiful surrounding will help a customer’s journey into purchasing a product and making their experience memorable, well this also goes for your employees.
Which Colour Should You Paint Your Business
We offer a number of different types of colours that not only will look beautiful in your business, but will also evoke certain types of psychological feelings.
Blue A perfect choice if you want to create a serene and harmonious environment, as well as this it evokes feelings of trust, loyalty and confidence which is why it is commonly used for many properties as it is known to build customer loyalty.
Red evokes feelings of elation and vitality. Red-colored walls in an office, factory, or warehouse can increase efficiency.
Yellow Known as a happy and welcoming hue. This is a good colour to consider for your shop front as it will be good for bringing in new customers as well as making your staff feel happy in their workplace. It is a good colour to consider if your property is small as it can add brightness to any sized space.
Orange It is a colour that is all about fun, joy and playfulness. It encourages social interaction and high energy making it a great colour for your employees as it would give them a lust for life and excitement.
White This colour focuses around being a symbol of equality, tranquillity and fairness. It is a calming colour that will evoke a feeling of order and possibility.
Grey It has warm undertones that make the space feel welcoming and comfortable as it is a very versatile colour. This colour also has connotations of confidence, reliability and security.
Purple Lavender and lilac are lighter colours that evoke thoughts of calm and tranquilly, therefore it is a good idea to use them in situations where blue is used. Use darker purples in areas where lively conversation and activity are needed, since they will operate similarly to red in stimulating the environment such as in conference and meeting rooms, restaurants, and technological hubs.
Green The colour of nature, it is considered the most restful colour on the eye. It invokes sensations of rebirth and expansion. It would be ideal for a technological company, a spa, or a gym. Dark coloured greens can relate to the idea of money and wealth whereas lighter greens are symbolic of freshness and peace.
If your shopfront has seen some better days, then get in touch with one of our dedicated team of highly experienced paint specialists who are on hand to help with any questions or queries you may have.